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UK Web Design, Development & AI

Websites built to perform, not just look good.

Websites built to perform, not just look good.

Bespoke design, development, hosting, SEO and AI for growing businesses, built for speed, scale and long-term growth.

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Years of web development experience

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Proactive website & hosting monitoring

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Managed hosting uptime

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Of revenue to permanent carbon removal

Results

What changed after launch

Every project is measured before and after across page speed, Core Web Vitals, organic traffic and enquiries, so the effect of the work is a measurable figure rather than an impression.

Page load

3.8s → 1.2s


68% faster

Largest Contentful Paint reduced after the rebuild, giving visitors a noticeably faster experience and improving Core Web Vitals.

Organic traffic

+42%


organic visibility

Organic sessions increased during the first six months after launch compared with the same period the previous year.

Enquiries per month

8 → 21


per month

Tracked website enquiries increased following launch, combining form submissions and attributable phone calls.

Online Sales

+1,127%


year on year revenue

Gross sales increased massively year on year, driving a measurable financial impact for the business.

All data is taken from verifiable sources including PageSpeed Insights, Google Search Console, and WooCommerce.

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What We Do

Everything your website needs

Design, build, hosting, support, SEO and AI from one accountable team, with no handoffs between suppliers.

See all services
01

Website Design

Bespoke, conversion-focused design.

02

Web Development

Fast, scalable WordPress builds.

03

AI Development

Assistants, agents and automations.

04

Website Support

Ongoing maintenance and monitoring.

05

SEO

Rankings, traffic and analytics.

06

Ecommerce

WooCommerce shops and payments.

07

White Label Dev

Silent delivery for agencies.

Our Process

How we build websites that last

Stage 01 / 04

01

Discover

Learning your business, audience and goals before a single layout exists, ensuring the site is built around how you actually sell.

02

Design

Layouts and journeys that reflect your brand, reviewed in the browser rather than as flat images.

03

Develop

Clean, scalable code and strong functionality using custom themes (not page builders), so the site stays fast and easy to edit.

04

Deliver

Launch, backed by managed hosting and support with monitoring, backups and updates from the same team that built it.

Hosting Server

Hosting

Managed hosting, for single sites or full agency portfolios.

AMD EPYC & Ryzen infrastructure, NVMe storage and LiteSpeed optimisation across UK & EU data centres, fully managed.

Website Hosting Agency Hosting
Issued to DevEdge Ltd.
Issued by The IASME Consortium Ltd.
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Cyber Essentials

UK Government Certified

IONOS - Official Partner

IONOS

Official Partner

WP Engine

Official Partner

Why DevEdge

One team, start to finish

Single point of contact

Design, development, hosting and SEO handled by one accountable team, never handed off between agencies.

UK & EU infrastructure

Hosting and data stay within the UK and EU, on fully managed, monitored infrastructure.

Support after launch

Ongoing maintenance, monitoring and updates so your site stays secure and current long after go-live.

Buyer's Guide

How to choose a web design agency

Six questions worth asking any agency, including us, before you sign anything.

What is the site built on?

Custom themes stay fast and maintainable. Page builders like Elementor and Divi add markup and scripts that slow pages down and make future changes harder.

Who actually does the work?

Ask whether the people in the meeting are the people building, or whether the build is passed to a subcontractor you will never speak to.

What happens after launch?

Updates, backups, monitoring and hosting should be covered by a named plan with a response time, not left to goodwill.

Who owns the site?

You should own the domain, the code and the hosting account, and be able to take all three elsewhere without a negotiation.

Is the price fixed, and is there a schedule?

A fixed quote after discovery, with dates attached, is the clearest sign the scope is genuinely understood.

How is performance measured?

Core Web Vitals and real page speed figures should be tested before launch and shared with you, not assumed.

Client Words

What it's like to work with us

All testimonials
01

James worked with us to rebuild The School of Contemplative Life website, and we’re really pleased…

Rachel Sharpe · Executive Director, School of Contemplative Life

Read the full testimonial →

02

Since March 2024, we have worked with James at DevEdge on our website and related online services…

Wesley Robinson · Managing Director, Square Mile Cleaning Limited

Read the full testimonial →

03

I started with just one website, and with James' support I now have three that all look consistent…

Tracy Chadwick · Child Therapy Service

Read the full testimonial →

04

We've had a great experience working with the team at DevEdge, consulting on both web development…

Aaron Bishop · Novous

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Who We Work With

Sectors we know well

Professional services Construction & property Retail & ecommerce Manufacturing Healthcare & clinics Hospitality Education Agencies & studios SaaS & technology Charities & non-profits
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“Good websites start with understanding. I take time to learn how your business works so we can build something that's clear, fast, and supports what you're trying to achieve.”
James Pennicott, CEO & Technical Director

Questions

Before you get in touch

Ask us anything

Have a quick question?

Ask our AI assistant instead of waiting for an email reply.

DevEdge AI Assistant Online • Instant answers

Ask questions about our services, pricing, hosting and how we work.

What does a project cost?

It depends on the size of the site and the functionality it needs. We quote a fixed price after a short discovery call, so there are no hourly surprises.

How long will it take?

You get a dated schedule with the quote. Timelines move mainly on how quickly content and feedback come back, so we plan those in from the start.

Do you only build on WordPress?

WordPress is our core platform, but every project is approached around its requirements. We work with custom themes, page builders and WooCommerce, as well as React and other modern technologies where a custom solution makes more sense.

Can you take over an existing site?

Yes. We audit what's there, then improve or rebuild it. Migration and hosting moves are handled for you.

What happens after launch?

Most clients stay on a support plan for updates, backups, monitoring and changes, with hosting under the same roof.

Who will I be dealing with?

The same people who build the site. No account managers relaying messages, and no work passed to a third party without you knowing.

Do you work with clients across the UK?

Yes. We are a UK agency working with clients nationwide. Projects run over video calls and shared documents, so location makes no practical difference.

Do you use page builders like Elementor or Divi?

We work with custom themes, page builders as well as React and other modern technologies where a custom solution makes more sense.

Will I be able to edit the site myself?

Yes. Pages are built from editable blocks, and you get a walkthrough at handover plus written documentation for your team.

Do I have to host with you?

No, but most clients do. Hosting with the team that built the site means one point of contact when something needs looking at.

Do you protect SEO during a rebuild?

Yes. URLs are mapped, redirects are set, metadata carries across and Core Web Vitals are checked before launch, so rankings are not left to chance.

Do you sign NDAs and work white label?

Yes. We deliver development for agencies under NDA, staying invisible to your client throughout.

Can you build AI features into an existing site?

Usually, yes. AI assistants, retrieval and automations can drop into a WordPress or WooCommerce site without a rebuild.


Plain English

The terms you'll hear from us

No agency should expect you to nod along. Here is what the words in our quotes actually mean.

Tap or hover a term

WordPressThe platform we use to build and manage many of our websites. WooCommerceThe eCommerce system we use to turn WordPress websites into online stores. Core Web VitalsGoogle's measurements for how quickly and smoothly a website loads and responds. LiteSpeedThe high-performance web server technology used on our managed hosting. NVMe storageHigh-speed storage used by our hosting infrastructure for faster access to website files and data. Custom themeA WordPress theme developed specifically for a website rather than an off-the-shelf template. Staging siteA private copy of your site where changes and updates are tested before they reach the live version. SSL certificateWhat puts the padlock in the address bar and encrypts data between your visitor and the server. Included on every site we host. Page builderA visual system for building and editing website layouts without working directly in code. ReactA modern JavaScript technology we can use for highly interactive or bespoke website functionality. CachingTemporarily storing website content so it can be delivered to visitors much faster. CDNA network that serves website content from locations closer to your visitors, improving speed and resilience. CloudflareA platform we use for services such as DNS, security, caching and content delivery. NameserversThe settings that determine where your domain's DNS is managed. DNSThe system that directs your domain name to services such as your website and email. APIA way for your website to securely communicate and exchange information with another service. Schema markupStructured information added behind the scenes to help search engines understand your content. DatabaseWhere dynamic website information such as products, orders, users and settings is stored. Managed hostingHosting where we take responsibility for the underlying performance, security and ongoing technical management. PluginSoftware that adds additional functionality to a WordPress website. CMSA Content Management System: the software that lets you manage your website's content. DomainThe address people use to find your website.

Insights

From the blog

All articles

blog

Why Cheap Hosting Fails WooCommerce

blog

How to Tell When It’s Time to Redesign Your Website (And What to Do Next)

Secure data transfer between two servers represented by glowing lines

blog

How to Move Your Website to a New Host Safely (Minimal Downtime Guide)

Ready to talk about your project?

Tell us what you're building and we'll come back with a plan and a timeline, usually within one working day.

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