DevEdgeA great website only matters if people find it.
Keyword strategy, technical improvements and content designed to strengthen your search visibility and support long-term organic growth.
UK • Organic Growth • Technical SEO
SEO Performance Projection
Continuously monitored through our own SEO intelligence platform.
What we optimise for
Rankings don't come from a single tactic. We build organic visibility across three connected technical and creative disciplines.
Technical
A fast, technically sound website creates a stronger foundation for search performance and provides a better experience for visitors.
Content & authority
Useful, well-targeted content and relevant backlinks can strengthen your site's visibility, credibility and ability to compete for valuable searches.
Local
For businesses serving a specific area, showing up in local search results puts you in front of nearby customers.
Getting the foundations set up
Before any strategy work begins, we get your site properly connected, configured and measurable.
Your SEO strategy
From initial audit through to ongoing optimisation, here's how we build stronger organic visibility over time.
Keyword research
Finding the commercial and informational search terms your audience actually searches for, aligning pages with high intent.
On-page & technical SEO
Page titles, meta descriptions and heading hierarchy optimised alongside Core Web Vitals, JSON-LD schema and mobile speed.
Content strategy
Using search demand, competitor data and existing page performance to identify content gaps, strengthen priority pages and determine where new content can create genuine search opportunities.
Authority & competitor analysis
Analysing competitor backlink profiles and authority signals to identify where stronger mentions, citations and relevant links could improve your competitive position.
Monitor, analyse & compound
Tracking organic impressions, position movements, click-through rates and actual enquiry conversions month over month to continuously refine your competitive advantage.
Signs you need SEO help
SEO is an ongoing process that requires patience, consistency and regular evaluation. If any of these sound familiar, your organic search performance is leaving revenue on the table.
DIY vs. Professional SEO
Why having dedicated technical and content specialists delivers compounding search returns compared to fitting SEO around day-to-day operations.
The first 90 days
Baseline & intelligence
Connect GSC/GA4, SERPONO setup, site audit, keyword/page mapping, competitor benchmarking, technical baseline and initial roadmap.
Priority improvements
Resolve the highest-value technical/on-page issues, improve priority commercial pages, strengthen internal linking and establish content opportunities.
Measure & expand
Measure early movement, review GSC/query changes, expand successful optimisation, identify the next pages/content opportunities and set the ongoing roadmap.
SEO plans
SEO Growth
£295/mo
Designed for small local businesses looking to build a solid SEO foundation.
SEO Growth+
£495/mo
Ideal for businesses ready to grow traffic and rank competitively.
Advanced SEO
from £795/mo
For established businesses targeting national visibility or competitive industries.
Need something different? A bespoke plan is available: get a custom quote.
SEO decisions backed by better data.
We built our own SEO intelligence platform to bring your website, Google Search Console, Analytics, search rankings and competitor data together in one place.
Instead of relying on occasional audits and generic reports, we regularly analyse where visibility is being gained or lost, which pages have the strongest opportunities and where our time is best spent next.
Technical monitoring
We keep your site healthy and visible.
Keyword opportunities
We uncover the searches that drive growth.
Competitor gaps
We find the opportunities your competitors miss.
Content intelligence
We identify content opportunities backed by search data.
AI visibility
We monitor and improve visibility across emerging AI search experiences.
Frequently asked questions
Everything you need to know about our approach to search engine optimisation.
Ask a questionHave a quick question?
Ask our AI assistant instead of waiting for an email reply.
Ask questions about our services, pricing, hosting and how we work.
How long does SEO take to show results?
SEO is a long-term investment rather than an instant fix. Some improvements can appear within the first few months, but meaningful growth typically builds over time as technical changes, content and authority begin to take effect.
Can you guarantee first-page Google rankings?
No reputable SEO provider can guarantee a particular position in Google. Rankings depend on competition, search intent, your website and Google's algorithms. We focus instead on measurable improvements in visibility, relevant traffic and enquiries.
What do you actually do each month?
It depends on your website and objectives. Work can include technical SEO, keyword and competitor research, on-page optimisation, content improvements, internal linking, monitoring, reporting and identifying new opportunities for organic growth.
Do you write the content, or do we?
Either. We can optimise and develop content you already have, provide recommendations for your team, or create new search-focused content where required. We'll agree the approach and any additional content costs before work begins.
Will you work with my existing website?
Yes. We'll assess your current website first and identify the technical, structural and content changes likely to have the greatest impact. If development work is required, we can usually handle that too.
Do I need to keep paying for SEO forever?
Not necessarily, but stopping ongoing SEO means the regular optimisation, content development and monitoring stops too. Improvements already made to your website remain, although competitors and search results will continue to change around you.
How do I know if the SEO is working?
We track meaningful indicators such as organic search visibility, rankings, traffic and conversions rather than simply sending a list of completed tasks. Reporting shows what's changing, what we've worked on and where we're focusing next.
Do you use AI to create SEO content?
AI can assist with research, analysis and parts of our workflow, but we don't rely on mass-produced AI content as an SEO strategy. Content should be useful, accurate and written for the people actually searching for your products or services.